
Discovery Class, January 17, 2022
Bright Business Riverside
No-Cost 2-Month Business Accelerator
Join the Discovery Class and Explore How Bright Business Riverside, a No-Cost 2-Month Business Accelerator Program, Can Help You Strategize Your Business Growth Journey.
In partnership with the City of Riverside
★ ★ ★ ★ ★
A big Thank You to Florin Diumea for his wisdom and guidance in critical thinking in entrepreneurship as well as life. His very important methods are truly a game changer to navigate through every aspect of your life. Check out Bright Business Model and see for yourself what a difference it can make for you.
~ Julie Livingston
Key Details -
Bright Business Riverside
Cost
No-Cost
Starting Date
January 17
Format
In-Person and Online
Duration
2 hours per class
Time PST
9:00 AM - 11:00 AM
Calendar -
Bright Business Riverside
Class 1
Introductory Class
February 2
Class 2
Bright Business Method
February 9
Class 3
Purpose Matrix
February 16
Class 4
Inner-Leadership Matrix
February 23
Class 5
Pain/Solution Matrix
March 2
Class 6
Business Matrix
March 9
Class 7
Design Your Business Journey
March 16
Class 8
Communication Strategy
March 23
The End
Graduation Ceremony
March 30
BRIGHT BUSINESS PROGRAM
Business Accelerator for Purpose-Driven Founders
Spin Your Purpose-Driven Idea Into a Fundable Startup and the Startup into a Scalable Business with a Rigorous and Proven Framework.
Get your digital Bright Business Model at Brsiness.com or paperback book from Amazon.com
"Bright Business Wildomar is a fun and engaging curriculum that teaches entrepreneurs that
there is more to success than just starting and operating a business. The processes, matrices, and
concepts presented in this class are thought-provoking!"Kimberly Davidson Economic Development Director City of Wildomar
BRIGHT BUSINESS PROGRAM
Why Bright Business Program
Unlike other business improvement and coaching programs that are limited to a specific topic or are randomly delivered, Bright Business Program is a coherent and comprehensive framework — We have a Concept, a Method, a Process, and Topics (Business Components) will work on improving.

Community Program
Bright Business Wildomar, Program in Partnership with the City of Wildomar
Explore How Bright Business Program Can Help Local Businesses Thrive In The Community
Bright Business Wildomar
What Bright Business Wildomar, CA graduates say about the program.
Testimonials
This workshop and the Bright Business Methodology is perfectly fit to help businesses find their purpose and augment, enhance or clarify their plan. Being a part of the initial cohort is a privilege. As a business owner and leader of people I am always seeking out news ways to sharpen the saw. The Bright Business workshop and curriculum provides exactly what I need!
Verious Smith III - CEO Startempire Wire
Awesome Instructor and an awesome class with beautiful individuals taking this course. Although my physical condition hindered me I could not have asked for a better instructor than Florin Diumea. 5 stars
Tawny B.
Florin has created an amazing program to help people create purpose-driven businesses. I've learned so much attending his course! I had no idea what I didn't know until I came to his class. Everyone who wants to open a business or wants to improve their business or wants to get more involved with their community would greatly benefit from using Florin's Bright Business Model. I would definitely recommend Brsiness!
Gloria Gonzalez Pierson
Excellent course!! Easy to understand and very interactive, as a small business owner it’s hard to find classes where you can understand the terminology used, Florin goes above and beyond to make sure everyone understands the concept. Thank you so much for what you do!!
Ame Alvarez
Overview
What You'll learn
Bright Business Wildomar
- How to position the Purpose at the core of the business model.
- Why Bright Entrepreneurs matter.
- How to Build your Inner-Leadership Manual using the Inner and External Matrices.
- How to Validate your Idea, Concept, and Customers before you craft a Purpose-Centered Product.
- How to design a Sequential Decision Spiral that captures the entire journey from the Current State to the Future State to the End of the Journey (Final Exit).
- How to build a Business System that generates a series of Accountable (SMART) and Executable Action Plans.
THE JOURNEY: The Program is structured into four sections (journeys): 1. Bright Entrepreneur→ 2. Bright Leader→ 3. Solution→ 4. Bright Business Model. Step-by-step, we’ll set the OKRs (Objectives and Key Results), build an Accountable Action Plan, and measure the results.
THE METHOD: We use the 2×2 Thinking Matrix’s power to understand and control the geometry of the entire business model.
TOPICS: The program has four big topics or matrices: Purpose Matrix, Inner-Leadership Matrix, Solution Matrix, and Business Matrix. We’ll approach each topic of the journey using critical, analytical, creative, and visual thinking to frame the Challenge (WHY), find the most efficient Solution (WHAT), and craft a Method/Algorithm (HOW) to generate the most effective Action Plan. We design a sequence of decisions and actions that move you from the Current State to the Future State with minimum resources in a limited amount of time.
Who is this for?
Bright Business Wildomar
- Individuals looking to start a new purpose-centered business for the modern world.
- Small businesses who choose to adapt their current business model to unpredictable economic changes.
- Bright Marketers wanting to reframe how to present their products or services from an ethical/responsible perspective.
- Leaders looking to develop more purpose-driven, responsible, and creative teams and organizations.
- Managers who want to sharpen their thinking and add a purpose before the profit to their growth strategy.
What you'll do
Bright Business Wildomar
Step 1 – You’ll write your Purpose—Mission, Vision, and Values. You’ll frame the “Why” behind the business actions and build the most valuable marketing asset: TRUST.
Step 2 – You’ll write your Inner and External Matrix to understand (1) The connectivity between being and having more (2) How to control sources of influence and how to be a valuable resource.
Step 3 – You’ll validate your existing product or concept. You’ll craft a perfect value proposition.
Step 4 – You’ll build and control the Business Matrix using a the “2×2 Design Thinking Matrix” and Archery Metaphor to build and execute a Master Action Plan. Business Matrix is structured in four panels:
- Panel 1: Product- (1) How to create and offer value (2) How to price and monetize/collect value (3) How to attract resources HR/Financial
- Panel 2: Sales – (1) How to brand your product (2) How to market your product (3) How to sell your product.
- Panel 3: KPIs – (1) Measure Customer Satisfaction (2) Measure your business performance (3) Measure your personal satisfaction.
- Panel 4: Next Level or Exit – (1) Scale (2) Sell (3) Franchise.
Control Your Business Journey from Idea to Exit
Say goodbye to all your DIY business improvement tips and tricks, on-demand video tutorials, and fancy seminars. Whether you’re starting a new business venture, pivoting, or scaling, being part of a live interactive business program and a purpose-driven community is a game changer. Now you have the tools to generate traction, attract quality stakeholders, and investors — you understand the business journey, you are confident, and accountable.

With economic dynamics changing faster, being part of ongoing business improvement training is vital for founders to control business growth.
One Program. Many options to grow.
Why do you need an ongoing business improvement program? To build a thriving business, you need to define the business journey and the system and constantly learn and improve. This can be achieved only through ongoing training. In our ongoing business program, you can opt to accelerate your business growth or have an easy learning curve. The choice is yours.

When Do You Need to Join
Before starting a business, you should join Bright Business Program to design your business journey. You should join when you are wasting resources, get lost and overwhelmed, or need to stay focused. We’re here when you have the drive and confidence to scale fast.
How It Works
Step 1: Join Bright Business Discovery Class and learn how Bright Business Model can help you build a thriving business.
Step 2: Become a member of the Business Program an Ongoing Business Improvement Program.
Step 3: Select a Cohort or Individual Bright Business 2-Month Accelerator Program

Hi, I’m Florin Diumea (FD)
I’m a veteran entrepreneur and creator of the Bright Business Model and 2×2 Design Thinking Matrix.
The Bright Business Model is packed with intelligent business improvement strategies that enable you to transform your business from simply operating into a thriving, growing, positive force of change.
The 2×2 Design Thinking Matrix (2×2 DTM) is a system of visually creative thinking models.
The 2×2 Design Thinking Matrix (2×2 DTM) enables planning business structure, leaving you with more personal time, energy, and freedom to live the business life you deserve.

Over 90% of business fail because
business elements are disconnected
Download Free
8 Business
Disconnects Quiz
to Discover Your Business Pain Points
Learn how to Bridge your knowledge gap now and own your business evolution
Program Experience
Learn How to Build a Purpose-Driven Business, Exponentially Increase the Value of the Business, and Live a Meaningful Life Without Random Actions
Enroll Now
The next start date is July 12th.
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